6 Comments

This was great and I had been wondering about those weird ads and how they worked. Reminds me of Elsagate -- are you familiar with that?

Expand full comment

Cheers! Yes, very similar - but somehow more in your face

Expand full comment

Wikipedia page Hero Wars makers is interesting. They seem to be doing quite well for themselves. I wonder if the actual game is any fun?

Expand full comment

I didn't play it or the ads would have won but I think it's quite successful!

Expand full comment

On the subject of actual gameplay not resembling the ads, someone went and made a game titled "YEAH! YOU WANT “THOSE GAMES,” RIGHT? SO HERE YOU GO! NOW, LET’S SEE YOU CLEAR THEM!"

Here's a review:

https://www.avclub.com/new-collection-lets-you-play-fake-facebook-ad-games-1850683932

Expand full comment

Hah! Now that’s creative

Expand full comment